Kia Motors has announced another price increase for its popular crossover, the Stonic. The new price is Rs. 6,028,000. This significant rise follows a recent discount that lowered the price to Rs 4,767,000 to boost sales.
Many were surprised by the initial decision to reduce the price. The previous price of Rs 6,280,000 was considered steep by budget-conscious buyers. The reduction to Rs 4,767,000 was a welcome change and attracted a lot of attention from potential customers.
The price reduction was a resounding success. Due to the high demand, Kia had to temporarily halt bookings for the Stonic as the response from customers was overwhelming. Numerous purchasers patiently awaiting a more budget-friendly alternative promptly seized the opportunity presented by the revised pricing.
In an unexpected twist, Kia has resumed accepting bookings for the Stonic, but with a notable price hike. The new price tag of Rs 6,028,000 represents a significant increase compared to the recent discounted price. This update might be a letdown for those who had their sights set on buying the car at a lower cost.
Starting from July 1, we will set the delivery timeline for all new Stonic orders for December 2024 or later. Kia expects customers to make a partial payment of Rs 2.5 million to secure their vehicle booking. This partial payment is a strategic move by Kia to handle demand effectively to fulfil fulfilment.
Additionally, Kia has implemented a price lock feature for orders with partial payments scheduled for delivery in December 2024 and January 2025. As a market research analyst, it is essential to note that the agreed-upon price at the time of booking will remain unchanged unless the Pakistani rupee significantly depreciates against the US dollar or import duties and taxes increase. The customer will be responsible for any changes made during delivery.
Several factors could influence the decision to increase the price of the Stonic, such as the increasing costs of production and import duties. The automotive industry has been encountering difficulties on a global scale, grappling with supply chain disruptions and rising costs for raw materials. These factors have played a role in Kia’s decision to modify the price of the Stonic.
Considering the new price point, potential buyers may need to reevaluate their options. Although the Stonic continues to be a preferred option due to its impressive features and performance, the higher price tag may prompt individuals to consider choices in a similar price bracket.
Kia Motors has a strong presence in the Pakistani market, and Stonic is one of its standout models. The recent changes in pricing reflect the company’s efforts to balance market demand with economic realities. We always encourage customers to stay informed about Kia’s latest updates and offers to make the best purchasing decisions.